Andy Bell is an expert and luminary in the CSS space. He has his own agency and in this interview with Nathan Wrigley they discuss how business was down in 2025 and how Andy got it back on track. They had been getting work offers from AI-related businesses, which they turned down. He blogged about how his agency didn’t use AI and wouldn’t do AI related projects. Surprise, he started getting work from companies that had been burned by agencies using AI.